About

I’m Andrii Byzov — an AI-Native Fractional CMO for B2B tech and currently CMO at DataImpulse, a web-data and proxy infrastructure company. My day job is growth: building the go-to-market engine that’s taking a B2B SaaS from $11M to $15M+ ARR.

This blog is where I write down what’s actually working — the playbooks, the experiments that flopped, and the ones that compounded. No theory-for-theory’s-sake; just notes from the inside of a scaling B2B company.

What I write about

• Go-to-market — positioning, ICP, demand gen, content, and the messy reality of building a marketing org as you scale.
• Proxies & web-data — the industry I work in: how teams use residential, mobile, and datacenter proxies for scraping, price intelligence, SEO, and AI training.
• AI-native marketing — how I use LLMs and agents to do the work of a much larger team: research, content, analysis, and automation.
• Building to $15M+ ARR — the metrics, the hiring, the bets, and the lessons from the road to it.

Work with me

I take on a small number of fractional CMO and GTM advisory engagements with B2B tech companies. If you’re scaling and want a second set of hands on strategy and execution, let’s talk.

• LinkedIn: linkedin.com/in/andrii-byzov
• Email: joyandbiz@gmail.com

Thanks for reading. 🙏