Posts
All the articles I've posted.
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Fractional CMO Rates in 2026: What 20+ Sources Actually Charge
Aggregated fractional CMO rates from 20+ providers and pricing guides: US retainers, hourly rates, UK day rates, and what drives the spread. June 2026 data.
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Should You Hire a CMO Who Uses Claude, Gemini & ChatGPT?
Should you hire a CMO who uses Claude, Gemini, and ChatGPT? Why model-specific AI fluency matters in 2026, and how a CEO can test it in an interview.
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AI Marketing Operating System: A B2B SaaS Blueprint
An AI marketing operating system for B2B SaaS: the layers, workflows, and governance a CMO needs to run AI across research, content, demand, and reporting.
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Fractional CMO for AI Startups: Category, Trust, Demand
What a fractional CMO for AI startups does differently: category creation, technical-buyer trust, proof over hype, and AI search visibility from day one.
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25 Fractional CMO Interview Questions for SaaS CEOs
25 fractional CMO interview questions for B2B SaaS CEOs, grouped by diagnosis, strategy, pipeline, AI fluency, and accountability, with model answers.
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GEO Consultant for B2B SaaS: How to Choose One in 2026
What a GEO consultant for B2B SaaS does, when you need one, and how to choose help improving your odds of being cited by ChatGPT, Perplexity, Gemini, and AI Overviews.